Transparency Report: April-June 2021

Welcome to our first quarterly transparency report! Our plan is to post these every three months to ensure you have an understanding of how our revenue is being spent. Transparency is one of our biggest values here at IMBY, so we want to be sure to keep you in the loop.

We’re keeping this report short and simple— but they will likely grow and evolve over time as our business does as well. With that said, please use the comment section to share comments, questions, or requests for us to shed a light on any other aspect of our revenue or business! We’re an open book.

Please keep in mind that this transparency report is in regards to revenue collected after our launch. Expenses, self-funded by the founder pre-launch, are not included in this report, though we are more than happy to answer questions about startup costs as well!

Let’s get into it!

Q2 2021 IMBY Revenue

IMBY launched on 4/19, so April was not a full month in business!

Membership revenue

April 2021: $582.50
May 2021: $740
June: $745

Total membership revenue: $2067.50
Total membership revenue after credit card processing fees: $1987.47

Events Revenue

April 2021: $0 (no paid events)
May 2021: $110
June: $130

Total events revenue: $240
Total events revenue after credit card processing fees: $216.88

Total Q2 revenue: $2307.50
Total Q2 revenue after fees: $2204.35

Q2 2021 IMBY Expenses

Event speakers: $599.10
To maintain the confidentiality of how much we paid each speaker individually, we lumped together all the speaker fees.

Apps + software: $750.92

  • Moonclerk, $54

  • Flodesk, $57

  • Squarespace: $261.61 (annual payment)

  • Canva: $38.97

  • Zoom: $148.36 (annual payment)

  • Podia: $156

  • Domain: $34.98 (annual payment)

Welcome packets + brand collateral: $314.33

Shipping for welcome packets: $24.75

Total Q2 expenses: $1689.10

Q2 net profit: $515.25

Net profit from Q2 was kept in the business for future expenses!


Questions? Comments? Need clarification? Use the comment section below, we are here to answer any and all questions about money, startup costs, or how we run our business!

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Transparency Report: July-September 2021